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64 boeing 737 max entered revenue service on October 1, 2017. Received the 10,000th 737. 63 Total 731 282 Since its inception southwest Airlines has almost exclusively operated boeing 737 aircraft (except for a brief period when it leased and flew some boeing 727-200 aircraft). Southwest is the world's largest operator of the boeing 737, and was the launch customer of the 737-300, 737-500, 737-700, and 737 max. Southwest Airlines is also poised to be the launch customer for the 737 max. Southwest added the boeing 737-700 to its fleet on December 17, 1997. Southwest added the boeing 737-800 to its fleet on April 11, 2012.

57 On April 16, 2010, southwest and WestJet airlines amicably agreed to terminate the implementation of safety a codeshare agreement between the two airlines. Volaris : southwest signed its second international codeshare agreement on november 10, 2008, with Mexican low-cost carrier Volaris. The agreement allowed southwest to sell tickets on Volaris flights. 58 However, on February 22, 2013, the connecting agreement was terminated. It was said to be mutual between the airlines. Most industry experts believe that the expansion of the subsidiary of southwest, airTran Airways, into more mexican markets, as a main reason for the termination of the agreement. 59 AirTran Airways : After acquiring AirTran Airways in 2011, southwest Airlines and AirTran Airways took the first step in connecting their networks on January 26, 2013, by offering a small number of shared itineraries in five markets. The agreement ended after AirTran became fully integrated into southwest on December 28, 2014. Southwest Airlines fleet 60 Aircraft Current Orders Passengers Notes boeing — 143 boeing Deliveries through 2018. 61 boeing 737 max 7 — 30 150 launch customer; scheduled to be delivered from 2019. Aircraft deferred past 2023.

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This arrangement lasted for several years but ended when Icelandair's service from bwi to kef ended in January 2007. 54 ata airlines : In a departure from its traditional "go it alone" strategy, southwest entered into its first domestic codesharing arrangement with ata, which enabled southwest Airlines to serve ata markets in Hawaii, washington,. And New York city. At the time of ata's demise in April 2008, the airline offered over business 70 flights a week to hawaii from southwest's focus cities in phx, las, lax and oak with connections available to many other cities across the United States. The ata/Southwest codeshare was terminated when ata filed for Chapter 11 bankruptcy on April 3, 2008. Southwest ultimately acquired the operating certificate and some of the landing rights of ata in the ensuing proceedings. 55 WestJet Airlines : On July 8, 2008, southwest Airlines signed a codeshare agreement with WestJet of Canada, giving the two airlines the ability to sell seats on each other's flights. 56 Originally, the partnership was to be finalized by late 2009, but had been postponed due to economic conditions.

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27 Destinations edit main article: southwest Airlines destinations As of July 2018, southwest Airlines has scheduled flights to 99 destinations in 40 states, puerto rico, mexico, central America and the caribbean. 28 It operates crew bases at the following airports: Atlanta, baltimore, chicagoMidway, dallaslove, denver, houstonHobby, las Vegas, los Angeles, oakland, orlando, and Phoenixsky harbor. 29 southwest does not use the " hub and spoke " system of other major airlines, preferring the " point-to-point " system, combined with a " rolling hub " model in its larger cities. Top cities edit airline partnerships edit Present edit southwest does not currently partner with any other airline. Past edit Icelandair : In 1997, southwest and Icelandair entered into interline and marketing agreements allowing for the joint fares, coordinated schedules, transfer of passenger luggage between the two airlines in Baltimore and a place connecting passengers between several. Cities and several European cities. 53 The frequent flyer programs were not included in the agreement.

Other airlines with a business model based on southwest's system include canada's WestJet, malaysia's AirAsia (the first and biggest lcc in Asia india's Indigo, australia's Jetstar, a subsidiary of Qantas (although Jetstar now operates three aircraft types Philippines 's Cebu pacific, thailand's nok air, mexico's. Although southwest has been a major inspiration to many other airlines, including ryanair, airAsia, lion Air and Jetstar, the management strategies, for example, of ryanair, airAsia, lion Air and Jetstar differ significantly from those of southwest. 25 All these different management strategies can be seen as means of differentiation from other competitors in order to gain competitive advantages. 26 Lobbying against Texas rail edit southwest has fought against the development of a high-speed rail system in Texas. In 1991, a plan was made to connect the texas Triangle ( houston dallas fort Worth san Antonio ) with a privately financed high speed train system that would quickly take passengers from one city to the next. This was the same model southwest Airlines used 20 years earlier to break into the texas market where it served the same cities. Southwest Airlines, with the help of lobbyists, created legal barriers to prohibit the consortium from moving forward and the entire project was eventually scuttled in 1994, when the State of Texas withdrew the franchise. 27 This was also aided by lobbying from hotels and fast food restaurants.

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20 The aircraft maintenance essay technicians are represented by the aircraft Mechanics Fraternal Association ( amfa ). 21 Customer Service Agents and Reservation Agents are represented by the International Association of Machinists and Aerospace workers Union (IAM). Flight Dispatchers, Flight Attendants, ramp agents and Operations agents are represented by the Transport Workers Union (TWU). Sponsorships edit southwest Airlines is the official airline for four Major league baseball teams - the Arizona diamondbacks, baltimore Orioles, milwaukee brewers texas Rangers ; five nba teams - the denver Nuggets, the houston Rockets, the Indiana pacers, the Orlando magic, and the Phoenix Suns. It also sponsors the nhl 's Vegas Golden Knights and Tampa bay lightning.

Southwest Airlines is the title sponsor of the annual southwest Airlines San Francisco Chinese new year Festival and Parade. 23 24 There were two aircraft painted to resemble Orcas to promote seaworld but they were repainted to standard southwest livery had following the end of their 26-year partnership. Impact on carriers edit southwest has been a major inspiration to other low-cost carriers, and its business model has been repeated many times around the world. The competitive strategy combines high level of employee and aircraft productivity with low unit costs by reducing aircraft turn around time particularly at the gate. 25 Europe's EasyJet and ryanair are two of the best known airlines to follow southwest's business strategy in that continent.

It is designed to be expanded to accommodate up to 26 simulator bays. The building opened on April 3, 2018. Employment edit As of March 30, 2018, southwest Airlines has more than 57,112 employees. Kelly is Chairman and ceo of southwest Airlines. Kelly replaced former ceo jim Parker on July 15, 2004 and assumed the title of "President" on July 15, 2008, replacing former President Colleen Barrett. In July 2008, herb Kelleher resigned his position as Chairman.


Colleen Barrett left her post on the board of Directors and as Corporate secretary in may 2008 and as President in July 2008. Kelleher was President and ceo of southwest from September 1981-June 2001. 18 On January 10, 2017, southwest announced changes to the company's executive leadership ranks with Thomas. Nealon named as President and Michael. Van de ven named as the airline's Chief Operating Officer. 19 Labor relations edit southwest employees are generally members of a union. The southwest Airline pilots' Association, a company union not affiliated with the air Line pilots Association, represents the airline's pilots.

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4 14 On September 17, 2012, southwest broke ground on a new Training and evernote Operational Support (tops) building. 15 The tops building is across the street from its current headquarters building. The property includes a two-story, 100,000 square foot Network Operations Control (NOC) building that can withstand an EF3 tornado. It also includes a four-story, 392,000 square foot office and training facility with two levels devoted to each function. The new facilities house 24-hour coordination and maintenance operations, customer support and services, and training. The project was completed in late 2013, with occupancy beginning in 2014. On June 2, 2016, southwest broke ground on its new office and training facility known as Wings. The newest addition to the corporate campus is composed of a 420,000 square foot six story office building, and 380,000 square foot adjoining structure called the lead (Leadership Education and Aircrew development) Center which serves as the new pilot training facility. The lead center has capacity to house and support 18 flight simulators.

taxi business plan pdf

Held at the now-demolished Dallas Sportatorium (the famed wrestling facility) and set for two out of three rounds, the loser of each round was to pay 5,000 to the charity of his choice, with the winner gaining the use of the trademarked phrase. A promotional video was created showing the ceos "training" for the bout (with ceo herb Kelleher being helped up during a sit up where a cigarette and glass of whiskey ( Wild Turkey 101 was waiting) and distributed among the employees and also. Herb Kelleher lost the match for southwest, with Stevens aviation winning the rights to the phrase. Kurt Herwald, ceo of Stevens aviation, immediately granted the use of "Just Plane Smart" to southwest Airlines. The net result was both companies having use of the trademark, 15,000 going to charity, and good publicity for both companies. 11 Honor Flight Network edit southwest Airlines is the official commercial airline of the honor Flight Network. 12 Honor Flights are dedicated to bringing aging and ailing veterans to visit the national monuments in Washington,. C., devoted to the wars in which they served. Corporate affairs edit headquarters edit southwest Airlines headquarters in Dallas The southwest Airlines headquarters is located on the grounds of Dallas love field in the love field neighborhood of Dallas, texas.

scheduled flights from Dallas love field. The same year the organization adopted the name southwest Airlines. The expansion of flights started in 1975, to cities throughout Texas, and in 1978 southwest began flying to neighboring states. Service to the east and the southeast started in the 1990s. 8 Corporate identity edit Advertising edit The company has always employed humor in its advertising. Former slogans include "love is Still Our field "Just Plane Smart "The somebody Else Up There Who loves you "you're now Free to move about The country "the low Fare airline "Grab your bag, It's On!" and "Welcome Aboard." The airline's current slogan is "Low. Nothing to hide." when? a southwest 737-800 in the heart livery at bwi airport In March 1992, shortly after southwest started using the "Just Plane Smart" motto, stevens aviation, which had been using "Plane Smart" for its motto, advised southwest that it was infringing on its trademark. 9 10 Instead of a lawsuit, the ceos for both companies staged an arm wrestling match.

And then adopted its current name, southwest Airlines., in 1971, when it began operating as an intrastate airline wholly within the state of Texas. 3, the airline has more than 57,000 employees as of March 2018 and thank operates more than 4,000 departures a day during peak travel season. 4 5, as of 2014, it carried the most domestic passengers of any. 6, as of July 2018, southwest Airlines has scheduled services to 99 destinations in the United States and ten additional countries, with services to turks caicos having begun on november 5, 2017. Service to four destinations in Hawaii is coming in late 2018 or early 2019 subject to faa approval, with routes to be decided on and announced in the near future. Southwest Airlines has only operated, boeing 737 jetliner models, except for a period from 1979 to 1987 when it leased and operated several. Boeing 727-200s from, braniff International Airways. Since january 2016, southwest has been the largest operator of the boeing 737 worldwide, with over 700 in service and each aircraft averaging six flights per day.

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Busiest European routes to and from Stockholm Arlanda airport (2017) 46, rank, airport, passengers handled change 2016/17 1, united Kingdom, londonGatwick, londonHeathrow, londonLuton 1,569,740.2 2, denmark, copenhagen 1,514,926.4 3, norway, osloGardermoen 1,402,599.4. Finland, helsinki 1,215,268.5 5, netherlands, amsterdam 866,644.0 6, germany, frankfurt 687,003.2 7, france, parisCharles de gaulle, parisOrly 624,782.6 8 Germany, berlinSchönefeld, berlinTegel 521,394.3 9 Germany, munich 518,192.5 10 Turkey, istanbulAtatürk, istanbulSabiha gökçen 487,326.7 11 Spain, málaga 470,330.2. For other uses, see, southwest Airlines resume (disambiguation). Coordinates : 325048N 965140W /.8467N.861W /.8467; -96.861 (Southwest Airlines headquarters). nyse : luv ) is a major, united States airline headquartered in, dallas, texas, and the worlds largest low-cost carrier. The airline was established in 1967. Herb Kelleher 2 as Air southwest.


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