This approach is already under beauty consideration. Illyes also stressed upon the fact that google will actively inform webmasters about any changes before launching the mobile-first index. So not to make a surprise for specialists. Earlier it was reported that google has not been planning to take into account the downloading speed for mobile pages in the ranking. Google intends to improve the interaction of a person with ai july 25/2017 google announced the launch of a new research project, which goal is to study and improve the interaction between artificial intelligence (AI) and human beings. The phenomenon was named pair. At the moment, the program involves 12 people who will work together with google employees in different product groups.
Google is speeding up the mobile pages in the ranking June 17/2017 google is changing its approach to assessing the speed of page loading. In the near future, the ranking will take into account add the speed of mobile pages and not desktop. This was reported by the goole search representative gary Illyes at the smx advanced 2017 conference. As you know, at the moment google measures only the loading speed of the desktop pages. These data are used both in desktop ranking and mobile. However, mobile speed is more important for google. Therefore, it was decided to make changes to the search algorithm.
Thus, there is no need to worry about possible problems due to the use of this technique. This information was stated by the google search representative gary Illyes on Twitter. At the same time, illyes advises to avoid obsession, so as not to cause irritation among users when sticking the footer. Nah, i would not worry about that, but do not try to make them as less obtrusive as possible. You really do not want to annoy your users. gary " " Illyes methode) July 28, 2017 It should be recalled that in April the search rep, john mueller, said that google does not punish websites for posting end-to-end text and links into the footer of the page. The content of this block is not regarded by the search engine as the main page on the website. Earlier this month it became known that the location of internal links on the page does not affect their weight.
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Google does not check all spam reports in manual mode. Oct 08/2017, google employee named John mueller stated that the search team does not check all spam reports manually during the last video conference with webmasters. The question to mueller was the following: "Some time ago we sent a report on a spam, but still have not seen any changes. Do you check each and every report manually?" The answer gas was: no, we do not check all spam reports manually. " Later mueller added: "we are trying to determine which reports about spam have the greatest impact, it is on them that we focus our attention and it is their anti-spam team that checks manually, processes and, if necessary, applies manual sanctions. Most of the other reports that come to us is just information that we collect and can use to improve our algorithms in the future.
At the same time, he noted that small reports about violations of one page scale are less prioritized for google. But when this information can be applied to a number of pages, these reports become more valuable and are prior to be checked. As for the report processing time, it takes some considerable time. As mueller explained, taking measures may take "some time but not a day or two. It should be recalled that in 2016, google received about 35 thousand messages about spam from users every month. About 65 of all the reports led to manual sanctions. Google does not consider a sticky footer as a violation of the rules Aug 04/2017 In most cases google does not penalize or lower websites for using a sticky footer.
Googlebot still refuses to scan http/2. Oct 08/2017, during the last video conference with webmasters google rep called John mueller said that googlebot still refrains to scan http. The reason is that the crawler already scans the content that fast, so the benefits that the browser receives (web pages loading time is decreased) are not that important. "no, at the moment we do not scan http /. We are still investigating what we can do about.
In general, the difficult part is that googlebot is not a browser, so it does not get the same speed effects that are observed within a browser when implementing http /. We can cache data and make requests in a different way than a regular browser. Therefore, we do not see the full benefits of scanning http /. But with more websites implementing push notification feature, googlebot developers are on the point of adding support for http in future. It should be recalled that in April 2016, john mueller said that the use of the http / 2 protocol on the website does not directly affect the ranking in google, but it improves the experience of users due to faster loading speed of the. Therefore, if you have a change, it is recommended to move to this protocol.
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I've got my own website, which receives small about 100,000 visits a week. I have it for 4 years already and I do not have a file named Disavow. I do not even know who is referring. Thus, in the case when before you a website owner was engaged in buying links or using other prohibited methods of link building, then conducting an audit of the reference profile and rejecting unnatural links is necessary in order to avoid future manual sanctions. It is important to remember that rejecting links can lead to a decrease in resource positions in the global search results, since many webmasters often reject links that actually help the website, rather than doing any harm. Therefore, referential audits are needed if there were any violations in the history of the resource. They are not necessary for many website owners and it is better to spend this time on improving the website itself, says Slagg.
Gary Illyes shares his point of view on how important referential audit. Oct 08/2017, at the Brighton seo event that took place last week, google rep called Gary Illyes shared his opinion about the importance of auditing the website's link profile. This information was reported by jennifer Slagg in the Thesempost blog. Since google penguin was modified into real-time update and started ignoring spam links instead of imposing sanctions on websites, this has led to a decrease of the value of auditing external links. According to gary Illyes, auditing of links is not necessary for all websites at the present moment. "I talked to a lot of seo specialists from deluxe big enterprises about their business and their answers differed. These companies have different opinions on the reason why they reject links. I don't think that helding too many audits makes sense, because, as you noted, we successfully ignore the links, and if we see that the links are of an organic nature, it is highly unlikely that we will apply manual sanctions to a website. In case your links are ignored by the "Penguin there is nothing to worry about.
conference with webmasters. The question was: "When you mention google's quality algorithm, how many algorithms do you use?". Mueller responded the following: "Usually we do not talk about how many algorithms we use. We publicly state that we have 200 factors when it comes to scanning, indexing and ranking. Generally, the number of algorithms is a casual number. For instance, one algorithm can be used to display a letter on the search results page. Therefore, we believe that counting the exact number of algorithms that google uses is not something that is really useful for optimizers. From this point of view, i cant tell you how many algorithms are involved in google search.".
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